HR Director of Platinum Bank Becomes HR of the Country
In Platinum Bank Mr. Brodsky occupied the position of HR Director since 2010 and within the period of his work he initiated important changes in the bank: introduced the code of inner rules “Platinum Standards”, became one of the most active leaders in developing and implementing Platinum Values into the life of bank’s employees. He initiated the programmes for the development of professional skills of the employees and providing support in solving work and personal difficulties. Denis actively developed and supported the programmes for people with special needs. All projects were accepted by the bank’s employees and became a part of life for the whole Platinum Team.
“Personally, for me it was a very important and difficult decision. It’s very hard for me to leave such a successful team, the team I’m so proud of. The results of the bank’s work have always inspired me for new achievements, and I’m sure that the bank has very bright future in front of it. But my decision is primarily due to my civil position. When such colossal changes are taking place in the country, I cannot just stand aside. I thought a lot about how and if I, personally, can change something, influence and contribute to the reformation of the system and standards of management in Ukraine. When I was offered this position in the National Agency, I understood that it was my chance to make Ukraine better. I understood that I can apply all of my effort to introduce the value-oriented management standards, principles of transparency and honesty, in the same way it’s all already functioning in Platinum Bank. I believe that the value-oriented model of our bank’s management can be replicated on the state level,” - says Denis Brodsky.
Greg Krasnov, Chairman of the Board of Platinum Bank noted: “On behalf of all our top-management team I wholeheartedly congratulate Denis with this appointment and I’m sure, the in future Ukraine will see outstanding positive changes. We consider Denis’s appointment to be the recognition of our bank’s working according to the right principles. Our bank has proved that these principles can be applied to life and work in Ukraine. And now we’ll support Denis, so that such things as honesty, reliability, devotedness to the idea, innovativeness, efficiency and communicability will become the values not only of the Platinum Family, but also the life values for everyone in Ukraine.”
The principle of openness and transparency became the basis of the bank’s management. All initiatives were successfully implemented and were recognized with various awards and achievements:
- Platinum Bank became the number one bank for the level of involvement in Ukraine
- The bank is listed in the top-10 of best employers in the country
- Denis Brodsky was recognized as one of the best HR Directors in Ukraine
Starting from the 16th of April, the HR functions at Platinum Bank will be coordinated by Olga Youraga as acting HR Director of the bank. Olga has been working at the bank for a very long time and has all necessary experience and knowledge.
NOTE TO EDITORS:
Platinum Bank (www.platinumbank.com.ua) — is a specialized retail bank, which since 2005 has been offering deposit and credit products for individuals through a network of branches and points of sale across Ukraine. Major shareholders of Platinum Bank are a group of financial shareholders, including the private equity fund European Infrastructure Investment Company (“ÅIIC”, Luxembourg, http://www.eiic.lu/). Among mentioned shareholders there are no individuals or legal entities, which directly or indirectly own 10 or more percent of the bank’s shares.
For Your Reference:
Platinum Bank is one of the biggest players in the national banking system. It belongs to the 1st Group of Banks according to the rating of the National Bank of Ukraine (over 0.5% of assets of the Banking System of Ukraine). Its regional network includes 69 branches and 1080 points of sales in various regions of Ukraine.
One of the top strategic priorities of Platinum Bank is transactional business. In 2016 Platinum Bank became one of the leaders in crediting for individuals among Ukrainian banks. It is also one of the annual leaders on the market in consumer credit segment.
Also, Platinum Bank is actively working on its Digital Bank project. Among others, it actively develops its pay.ptclick.com.ua platform and Platinum Lab – a lab of financial innovations.
At the same time Platinum Bank actively engages more and more corporate clients, first and foremost in distribution and IT business.
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