Platinum Bank goes to social networks
On June 24th Platinum Bank appeared in social networks. The bank opens its page on Vkontakte, Facebook, Twitter, Livejournal, where the conversation will be conducted about how to handle money wisely, give financial advice and answer questions.
On the pages of social networking Vkontakte, Facebook, Twitter, Livejournal the experts of Platinum Bank will tell clients how to handle money wisely, give financial tips, financial news interesting to share. Every registered user who is interested in issues of conservation and augmentation of its assets will benefit from expert advice of the bank.
The Bank seeks to build partnerships with its customers, so it does everything to satisfying the current needs and desires of modern consumers.
"Today our society is becoming more mobile and rapid. Many people just do not have enough time to come to the bank branch and ask a question or clarify a problem, so we decided to make advances for our customers and "activate the status online". "Now, every "inhabitant of the Internet" will be able to interact with the bank personally, and the experts will give competent advice and answer all the questions, "commented Victoria Mikhno, Head of Public Relations Department of Platinum Bank.
Platinum Bank has also become one of the pioneers among banks operating on the territory of Ukraine, and opened a reality blog of Andrzej Olejnik, Chief Marketing Officer, Board Observer of Platinum Bank. In his blog Andrzej will share interesting nuances of the development and implementation of such services as "Internet Banking". Today it is one of the most popular banking services, which allows customers to make transactions with their cash accounts at a distance.
"Internet Banking is a very hot topic. In the West, this service is very well developed - the majority of clients are physically meet with their banker only once at a quarter and some even never see him. But in our country market is in its infancy. I am sure that this blog will be interesting to ordinary users and professionals - journalists, developers, entrepreneurs, employees of banks. There are a couple of solutions on the market, but they still fall far short of what could be considered true Internet banking. That is why we decided to write - we'd like to do something better! Read our financial advice on social networks, watch my blog and help us with advice on Internet banking. I am sure that together we will make a product which everyone wants,"- said Andrzej Olejnik, Chief Marketing Officer, Board Observer of Platinum Bank.
Platinum Bank (www.platinumbank.com.ua) is a specialized retail bank founded in 2005 which provides deposit and loan products for individuals through a network of branches and customer service offices throughout Ukraine. On January 1, 2010, Platinum Bank's consolidated assets totaled 1.5 billion UAH. The main shareholders of Platinum Bank are Investment Fund Horizon Capital, and other leading international funds, such as: East Capital Financials Fund and IFC (a subsidiary of the World Bank).
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Platinum Bank is one of the biggest players in the national banking system. It belongs to the 1st Group of Banks according to the rating of the National Bank of Ukraine (over 0.5% of assets of the Banking System of Ukraine). Its regional network includes 69 branches and 1080 points of sales in various regions of Ukraine.
One of the top strategic priorities of Platinum Bank is transactional business. In 2016 Platinum Bank became one of the leaders in crediting for individuals among Ukrainian banks. It is also one of the annual leaders on the market in consumer credit segment.
Also, Platinum Bank is actively working on its Digital Bank project. Among others, it actively develops its pay.ptclick.com.ua platform and Platinum Lab – a lab of financial innovations.
At the same time Platinum Bank actively engages more and more corporate clients, first and foremost in distribution and IT business.
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